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• The Implementation of Stimulus Organism Response on Repeat Purchase Intention for fashion products on Tokopedia (Study of Generation Z in Semarang City)

  Diki Febrianto Marbun , Ngatno , Andi Wijayanto

  389-400

  2024-07-31

  Statistics: 840

• Analysis of Diversification Strategies in Improving MSMe Performance

  Lani Nurhalimah , Nurni Arrina Lestari , Muh. Abdul Aziz

  401-416

  2024-07-31

  Statistics: 1018

• The Influence of Perceived Quality and Perceived Value on E-Wom and Purchase Intention

  Rista , Primasatria Edastama

  397-413

  2025-10-31

  Statistics: 875

• The Effect of Service Quality, Perceived Value, and Customer Satisfaction on Loyalty and Word of Mouth (WOM)

  Nurul Oktaviani , Puspita Chairun Nisa

  757-770

  2024-02-29

  Statistics: 2140

• The Effects of Digital Marketing Integrity and Product Quality on Purchase Decisions: The Moderating Role of Macroeconomic Volatility

  Erry Indramawan , Titin Ruliana , Meiki Permana

  785-795

  2026-09-30

  Statistics: 224

• The Role of Awe Emotion in the Attitude–Behavioral Intention Relationship: A Systematic Literature Review

  Anggia Ayu Lestari , Perengki Susanto , Marwan Marwan

  699-711

  2026-09-28

  Statistics: 250

• Optimizing Decision-Making in Higher Education Institutions through AI-Driven Business Intelligence in the Digital Era

  Maxsi Ary , Rian Andriani , Willma Fauzzia

  221-229

  2025-08-05

  Statistics: 983

• Digital Investment and Online Financial Markets: A Quantitative Case Study on Mutual Fund Investment Decisions by Millennials Using Blue Apps in Jakarta

  Riska Nurmala , Josef Tomana , Rangga L. Tobing , Kartika Sari , Nurul Khofifah Lestari , Masno Marjohan

  29-38

  2025-06-30

  Statistics: 759

• Building Consumer Trust Through Information System Integration in E-Commerce

  Sitti Hasbiah , Ilma Wulansari Hasdiansa

  1-10

  2025-06-20

  Statistics: 1301

• QRIS Adoption, Business Performance, and Continuance Intention to Use among Culinary Sector MSMEs

  Albert Setiadinata Saoiyago , Dwi Arini Widyastuti Siswanto Putri , Chrisanty Victoria Layman

  723-749

  2026-09-30

  Statistics: 486

• Influence of Perceived Trust, Convenience and Security on The Use of Mobile Banking

  Siti Munfaqiroh , Leonardo Calvin Pareira , Bunyamin Bunyamin

  739-748

  2025-02-03

  Statistics: 702

• A Conceptual Review of Consumer Behavior in AI-Personalized Digital Environments

  Usman Jayadi

  488-495

  2025-11-30

  Statistics: 610